Client
Founded by Sherry Dress, a passionate midwife with decades of experience in the Oregon and Washington region, the practice strives to foster healthy families through nutritional education and all-natural health supplements.
Problem
Before engaging our services, Mother Sherry faced the challenge of lacking the time and expertise to build a direct-to-consumer eCommerce store for her line of all-natural health supplements, despite the high demand for her services.

Strategy & Approach
Tools & Methods Used
- eCommerce website development platform
- Digital marketing automation tools
- Social media advertising and management
- Content creation and educational resource development
- Analytics and reporting software for performance tracking
To address Mother Sherry’s problem, we developed a comprehensive direct-to-consumer eCommerce platform tailored to the brand, enabling seamless product access for her clientele. We created and implemented a robust digital marketing strategy designed to attract and convert high-quality leads into customers for her product line.
We created engaging and digestible content that resonated with Sherry’s target audience, nurturing trust and credibility. We then utilized ongoing analytics to optimize the online store’s performance, ensuring continuous improvement in user experience and sales conversion rates.
Achieved results
Over 500 Orders Processed
1,800+ Products Sold
Sold 75+ Product Variations
Net Sales Totaled $90,000+
Gained Over 210 New Customers
Established Online Brand Presence

The Authoritative Health team handled every aspect of my store. Not only did they create the store, create the products and list them in the store, they also handle the backend fulfillment and new product launches. I knew it was a match made in heaven when I first talked to KJ and he assured me that having this store would not add to my workload in any way. He has continued to deliver on that initial promise every single day since then, I can’t thank him enough.